Top Class Actions’s website and social media posts use affiliate links. If you make a purchase using such links, we may receive a commission, but it will not result in any additional charges to you. Please review our Affiliate Link Disclosure for more information.
UPDATE:
- The Court granted final approval to this settlement Aug. 4, 2021.
A judge has certified a class action lawsuit accusing Blue Buffalo of falsely advertising the content of its pet food products.
Superior Court Judge Calum MacLeod certified the Class on April 15, 2021.
The certification establishes a nationwide Class of purchasers of the Blue Buffalo products before September 2019. This applies only to the complaints of false advertising, not to complaints of the content of the products actually causing harm to pets.
The class action lawsuit, filed in February 2016, argued that Blue Buffalo’s labelling, advertising, and promotion of its pet food as a healthy alternative to other brands were false and misleading.
The lead plaintiff claims Blue Buffalo’s “True Blue Promise” that the products contain no poultry byproduct meal, corn, wheat, soy, or artificial preservatives, colors, or flavors has no scientific basis.
In fact, the class action lawsuit states, the Blue Buffalo products actually contain “substantial amounts” of poultry by-product meal, as well as corn, rice, grains, artificial preservatives, and other ingredients that contradict the company’s “True Blue Promise.”
Nearly 4,000 Class Members already have registered with Class counsel, Judge MacLeod wrote.
If the settlement is approved, Class Members will be able to object to the settlement or to opt out of it, according to Judge MacLeod’s endorsement.
These Class Members will be entitled to “modest payments… without the need to submit a claim form or proof of purchase,” according to the endorsement.
A notice is expected to go out by April 30, 2021.
A hearing to approve the Blue Buffalo false advertising settlement is scheduled for July 29, 2021.
Do you buy Blue Buffalo pet food? Tell us about your experience with the product in the comment section below.
The plaintiff is represented by Jeff Orenstein and Andrea Grass.
The Blue Buffalo False Advertising Class Action Lawsuit is Brian Hardwick, et al. v. Blue Buffalo Co. Ltd., et al., Case No. 16-67441, in the Superior Court of Justice for the Court of Ontario.
Read More Lawsuit & Settlement News:
ATTORNEY ADVERTISING
Top Class Actions is a Proud Member of the American Bar Association
LEGAL INFORMATION IS NOT LEGAL ADVICE
Top Class Actions Legal Statement
©2008 – 2024 Top Class Actions® LLC
Various Trademarks held by their respective owners
This website is not intended for viewing or usage by European Union citizens.
3M issues recall for noise-reducing earmuffs due to potential breakage
April 30, 2024 | Product Recalls
36 thoughts onBlue Buffalo False Advertising Class Action Certified
Even though the price of Blue Buffalo is higher than I could really afford, I diligently bought this dog food thinking that it was a High Quality product. This is very discouraging. Please add me to the list.
Don
Please add me to the list.
Add me please
I had my 10 year old Cocker Spaniel on Blue Buffalow for years, she developed cancer and had to be put down 4 months ago, I chose this brand because it says that it had no animal by products, I’m truly disgusted with this company.
Please add me. Blue Buffalo made false claims that we didn’t learn of until our pets had been consuming a substandard product for a long duration. We won’t have purchased or recommended this product knowingly
had our dog on blue since being a puppy , lots of health problems until we changed his food
Add me please
Add me please
I tried blue buffalo for awhile believing there add and my dogs got sick after a few months eating that crap.
I wish I would of known about this because I’ve bought Blue Buffalo wet cat food for my cats because I believed what they said about no by products, grain or preservatives. I won’t be buying any more from these lying crooks.