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An Ontario woman claims that TRESemmé Keratin Smooth Shampoo products lead to scalp irritation, blistering, swelling, dry hair, and even significant hair loss.
The woman filed a nationwide class action lawsuit hoping to represent all Canadian consumers who purchased TRESemmé Keratin Smooth Shampoo products, including the brand’s Keratin Smooth Shampoo and Keratin Smooth Colour Shampoo. Lead plaintiff Morris claims that the products are defective and contain harmful ingredients that lead to scalp injuries and hair loss.
Morris claims that TRESemmé Keratin Smooth Shampoo products were her “go-to” haircare purchases between 2018 and 2020. She says she bought the shampoo at a Walmart in Greater Sudbury on several occasions; however, in the summer of 2020, she says she began experiencing scalp irritation and hair damage and loss.
Morris points to social media posts of others complaining about the products as well as a class action lawsuit lodged in the US alleging TRESemmé Keratin Smooth Shampoo causes hair loss. She says she stopped using the product, but her hair hasn’t grown back. In addition, Morris claims that her hair is still brittle, dry, damaged, and thin and she often wears hats because she is embarrassed by her hair.
The class action lawsuit alleges that Unilever Canada and other defendants misrepresented the TRESemmé Keratin Smooth Shampoo products, failing to warn Morris and other consumers about the serious risks and negative side effects associated with some of the ingredients included in the shampoos. Specifically, Morris says that prolonged use of the Keratin shampoos can result in severe damage to users’ hair and scalp.
The products allegedly include hydrolyzed keratin protein, marula oil, and/or argan oil. Morris says that, according to TRESemmé Keratin Smooth Shampoo marketing, these ingredients were supposed to leave her with “soft and smooth hair.”
On the contrary, claims Morris, the ingredients in the TRESemmé products form formaldehyde, a well-known allergen and carcinogen, when they mix with water. Specifically, a preservative called DMDM hydantoin is known as a “formaldehyde donor” and is used in the product, alleges the class action.
The lawsuit alleges that Unilever and the other defendants have known about the danger of DMDM hydantoin for years. The class action lawsuit cites a $10.2 million class action settlement that concerned similar allegations against Suave over the ingredient in 2012. In addition, the plaintiff points to thousands of consumer complaints about the products.
Further, numerous safe alternatives exist, says the plaintiff. However, Unilever continues to use the dangerous ingredient and advertises the safety of its TRESemmé Keratin Smooth Shampoo products.
Have you used TRESemmé Keratin Smooth Shampoo? Tell us about your experience in the comment section below.
The lead plaintiff is represented by Jeff Orenstein and Andrea Crass of Consumer Law Group, PC.
The TRESemmé Keratin Smooth Shampoo Hair Loss Class Action Lawsuit is Morris v. Unilever Canada Inc., et al., Case No. CV-21-00085738-00CP, in the Ontario Superior Court of Justice.
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63 thoughts onTRESemmé Keratin Smooth Shampoo Causes Hair Loss, Class Action Lawsuit Claims
My wife and I have found sufficient hair loss from what we believe is the result of using TRESemme’ hair products. We have since stopped using the product and will never use it again. We have three bottles at home and are hanging on to them, this will show that we have used the product for at least three years. We wish to be part of the hair loss class action suit.
My wife and I have found sufficient hair loss from what we believe is the result of using TRESemme’ hair products. We have since stopped using the product and will never use it again. We have three bottles at hame and are hanging on to them, this will show that we have used the product for at least three years. We wish to be part of the hair loss class action suit.
I too have had hair loss please add me and my husband Armando
Omg i would like to know how i can join this lawsuit i bought the exact same tresemme last summer everytime i used it it burnt my scalp and i also made the mistake of washing my whole body with it i was in the shower crying my husband came in and asked me what was wrong i told him it felt like my entire body was on fire my private area was the worst i tried rinsing it several times the pain never went away for a long time i told him NOT to use that Shampoo i just bought its burning my skin i even had red blisters on me it was the worst pain never thought of suing them but they deserve it that was a nightmare please help me on this matter
I used the curling one for 7 years and my hair got worse over the years. When i saw the complaints i stopped using it. After 3 months my hair doesn’t fall out in handfuls anymore, my hair is thicker, my scalp is way less dry, and my hair stylist said my scalp was detoxing from the chemicals leaving my skin
Wow, I always wondered why my scalp was itchy and red. I used TRESemmé Keratin Smooth Shampoo for months if not years, thought the volumizing would help make my hair look fuller and healthier. I guess it was doing the total opposite. Please add me to the contact list for this lawsuit claim.
I developed severe itchy scalp hair thinning and hair loss as well.
I loved the smell
Where is the FDA ACCOUNTIBILITY IN ALL THIS.
WE SHOULD BE SUING THE FDA
THEY APPROVE ALL THIS AND CLEARLY DO ZERO SCIENTIFIC RESEARCH ON ANYTHING THEY APPROVE.
Also the government is the oversight for the FDA
So what the actual fbombis going onhere on earth?
My hair thinned out and it’s super fine as it is
I got a rash from using tresmme shampoo.
I’ve been using it since 2015 and by 2017 I developed a very short thinning area in the middle and it still hasn’t grown back.
My wife used these products for years after seeing lots of complaints she has switched shampoo and conditioner to another manufacturer and her hair has stopped falling out. Add us to the law suit
Please what is the other product she is using now is her hair growing up again
Please add me I still have empty bottles of shampoo and conditioner and several pictures of how handfuls of hair kept falling out. A family member told me about this and zero doubt this is why.